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mrnarwall, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post

This confirms what I expected. I thought I was going crazy the first time I saw an ask reddit repost and I recognized all the top answers. Eventually they bots will outnumber the users and dead Internet theory will prevail

There are definitely pockets of reddit that don’t have their content flooded with bots, but they are the exception in today’s day and age. I especially enjoy the college football subreddit, as there still isn’t quite something similar on lemmy

krashmo,

Lemmy has those communities, they’re just small and not very active comparatively

Ashtear,

A lot of the sports subs’ better content is instant reaction. Harder to fake. The only participation I still have on reddit is a similar community for a large video game. It’s more like a chatroom than a message board. Small wonder I spend way more time talking on Discord than anywhere these days.

DoucheBagMcSwag, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post

Oh no WHICH marketing company so I can’t avoid them?

Edit: marketing firm is TRAP PLAN and the game that used is services was War Robots: Frontiers

bytesonbike,

Assume all of the big ones.

Theres been a lot of positive GTA6 posts across a bunch of the internet, like how they’re “releasing it when theyre ready”.

Which is funny because a few days ago, they fired 30+ people who tried to unionize.

Korhaka,

Normally I wouldn’t care about GTA but now I will try to remember to point that out.

Lfrith,

Funniest was a comment I saw on reddit after the PR statement, saying looks like reddit overreacted and they are glad Rockstar set the record straight that the workers were fired for leaking information and not for anything related to unions. Typical redditors believing anything to get angry about.

It was over course downvoted, but the audacity of taking the position fully believing the PR release was hilarious that I wondered if it was a plant.

bobgobbler,

lol all of them

MourningDove, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post

Cool, so- everyone should boycott those games and send a message to any developer hiring shitfucks like this clown and his company.

tal, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post

The clear blend of cynicism and resignation in replies to the Reddit thread about the deleted Trap Plan post clearly illustrate how widely pervasive these practices are perceived to be.

I mean, back when professional game reviewing was more of a thing, game publishers used to do things like take said reviewers on outings and stuff to influence them, give them free copies, whatever. Marketers trying to subvert information flow isn’t something that suddenly showed up with social media.

bobgobbler,

Silly all of them lol

HertzDentalBar, do games w To the rapidly aging person reading this: GameFAQs is 30 years old, and people are sharing their memories of the venerable guide hub

I remember printing out guides from there back in the dialup period of my life.

demonsword, do games w To the rapidly aging person reading this: GameFAQs is 30 years old, and people are sharing their memories of the venerable guide hub
@demonsword@lemmy.world avatar

I still have a few save state hacking guides floating there :)

P1nkman, do games w To the rapidly aging person reading this: GameFAQs is 30 years old, and people are sharing their memories of the venerable guide hub

I was around 8-9 when i was stuck in Sam & Max: Hit the Road for a long time. Restarted the game and got stuck on the same spot. Finally caved and asked my brother how proceed, at which point he showed me a walkthrough. It blew my mind that that was a thing!

samus12345,
@samus12345@sh.itjust.works avatar

Which spot were you stuck on?

P1nkman,

I was never able to figure out that you had to put a magnet onto the hand grabber, and then put the hand grabber into the giant ball of yarn to grab something.

samus12345,
@samus12345@sh.itjust.works avatar

I remember that part! Typical point n click moon logic.

dual_sport_dork,
@dual_sport_dork@lemmy.world avatar

But that part was so wholesome. Not to mention physically improbable.

zipzoopaboop,

Think there was an extra step to put the hand on the broken grabber too right?

P1nkman,

Maybe? It’s been about 17 years since my last play through. Maybe I should get it running on my steam deck!

zipzoopaboop,

Indeed you should. Scummvm worked really well for monkey Island 3 on it for me

nocturne,
@nocturne@slrpnk.net avatar

I was stuck on getting the light bulb from the fireplace in their office for far longer than I care to admit. Thanks for the help GaneFAQs.

samus12345,
@samus12345@sh.itjust.works avatar

I don’t remember that part! Been a long, long time. Wish it had been remastered like Day of the Tentacle was.

nocturne,
@nocturne@slrpnk.net avatar

I loaded it onto my Steam Deck not too long ago and my 19 year old son had a blast watching me play it. A few of the jokes did not age well, but over all it is amazing still.

samus12345,
@samus12345@sh.itjust.works avatar

What are some jokes that didn’t age well? That’s always a thing when playing 90s comedy games. Probably not many games worse than the Leisure Suit Larry series!

nocturne,
@nocturne@slrpnk.net avatar

What are some jokes that didn’t age well?

Some of the stuff with the conjoined twins. And how they talk about Trixie.

samus12345,
@samus12345@sh.itjust.works avatar

I’ll have to watch a playthrough again to jog my memory.

nocturne,
@nocturne@slrpnk.net avatar

It is, or was available on gog as well as steam.

samus12345,
@samus12345@sh.itjust.works avatar

And ScummVM.

goombakid, do games w To the rapidly aging person reading this: GameFAQs is 30 years old, and people are sharing their memories of the venerable guide hub

I remember being the first one to make a guide for the game “Bust A Move” (Rhythm dance game). I think it’s still there. My own little contribution to the gaming world.

kurushimi,

I feel this; I did the same but for Summoner 2. Man I loved that game. Tried getting back into it once and it was tough :(

kaklerbitmap,
@kaklerbitmap@lemmy.world avatar

Waa there a Bust a Move rhythm game? Are you thinking of Bust a Groove?

goombakid,

Yes and no. In the US, it was released as “Bust A Groove”. The original Japanese release (first release) was “Bust A Move”. That’s the game I first played and based the FAQ off of.

theoneandonlyeggboi, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post

This is a major reason why I never follow hype.

tal,

The marketer in the article — as with anyone else trying to do surreptitious marketing of this sort — is in the business of making hype that is hard to distinguish from buzz. If it were trivial to identify hype, he wouldn’t be in business.

explodicle,
@explodicle@sh.itjust.works avatar

Patient gamers always win

tal,

If there are enough people who wait until after a game has been out for some time to play it, there will be marketers targeting that group too.

They might promote the thing based on value or something other than what the latest flashy game crowd gets, but put enough wallets together and there’s an incentive for someone to go after them. The astroturfing guy’s shtick was that he was targeting individual communities with crafted material to try to appeal to them. PatientGamers is another community.

ICastFist,
@ICastFist@programming.dev avatar

NotToddHoward has entered the chat
NTH: Hello everyone, I just found out this old game, Elder Scrolls V Skyrim, it looks super cool!

sugar_in_your_tea,

All I want is a game that’s not a buggy mess.

bytesonbike,

You aren’t kidding. I played Kingdom Come Deliverance last year, when I learned about the second one. Was like wow.

Then read how they originally were courting the anti-woke crowd. Who later turned on them because the sequel has “woke” material.

Its great to not be a part of those GAMERS.

AMillionMonkeys, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post
@AMillionMonkeys@lemmy.world avatar

Boy that screenshot from War Robots: Frontiers^tm^ sure looks intriguing. I’ll wishlist it.

/s

ICastFist,
@ICastFist@programming.dev avatar

Wow, it sure is a unique game experience! I’m ordering a deluxe account right now!!

tal, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post

An outright confession of what sure sounds like blatant astroturfing—a deceptive marketing campaign that’s meant to look like natural, spontaneous conversation—is probably not the sharpest move for any company that wants to attract or keep new clients.

The clients are just fine with it. This guy was off talking about it to market his company; publishers that he attracted did so because of what he was doing.

The users being astroturfed are the ones who aren’t going to like it.

What the client is going to be pissed about is that the guy mentioned their actual game while trying to promote their astroturfing company:

Still, Beresnev did what he could to put space between War Robots developer My.Games and Trap Plan, telling Kotaku the intent “was to experiment with a more organic way of promoting games on Reddit—without using bots or fake accounts—and to build a new case study we could use in the future,” and that mentioning the game and studio by name was a mistake.

“This was entirely our initiative and not commissioned or endorsed by My.Games in any way,” Beresnev said. “We understand this was a mistake and have since removed the case study. We sincerely apologize to My.Games and the War Robots: Frontiers team for the misunderstanding and any confusion it may have caused.”

www.trapplan.com/about-us

Trap Plan by The Numbers

We sell thousands of copies of games a month, collaborate with thousands of creators, work on all platforms from Reddit to TickTok

2023 Trap Plan Founded

$10M+ Sold Games

20+ Clients in 2024

jaybone,

How do you do this without having “fake accounts”? How do they define “fake accounts” here?

Agent_Karyo,

They are lying. A work account that's not labelled as such is a fake account.

tal, (edited )

I mean, I would imagine that they may well do that, but there are businesses that buy and sell social accounts. Like, the point is that a legitimate user accrues reputation. I mean, that’s an important element of how humans interact with each other — provide useful information, and I give your opinion more weight and stuff. Social media tends to try to leverage that too. But when someone doesn’t want their account any more for whatever reason, their reputation has value, and so it can be bought and sold.

kagis

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So they could develop their own “fake” accounts. Or they could just buy accounts from real, actual users, step into their skin and acquire their reputation. Or they could buy accounts from people who intentionally try to karma-farm — I imagine that that’s probably its own industry.

EDIT: Oh, sorry, maybe I misunderstood — you were quoting the astroturfing guy, using whatever his meaning was. I have no idea what he calls a “fake account”, and I don’t think that I’d consider him to be incredibly trustworthy in the first place. But he might mean that he doesn’t rely on an army of sockpuppet accounts to upvote his astroturfing, I suppose.

Speculater, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post
@Speculater@lemmy.world avatar

“I’m 39 and a single dad to three girls with special needs, but five years ago I quit my job and started pursuing my lifelong dream of being a game developer. This metroidvania styled RPG with roguelite elements is my dream come true. Here’s a short clip of the gameplay.”

Shitty 8-bit sprites jiggle on the screen

Reddit: OMG! I’m literally crying right now as I buy this. It’s so good!

SoleInvictus,

I see you too are familiar with Heart Forth Alicia.

piranhaconda, do games w To the rapidly aging person reading this: GameFAQs is 30 years old, and people are sharing their memories of the venerable guide hub

Fond memories of trying out every single glitch I could find for Pokemon Gens I and II. A lot were a load of crap, but there were a few good ones

My favorite was the Pokemon cloning glitch in Gen 2. If you did it right, you could get all 3 starters and force your rival to have the starter of your choosing. It took a couple hours to do though, because it requires saving right before you get your starter and then not saving again until you’re allowed to catch your first Pokemon. And then repeating the process.

Jinarched, do games w To the rapidly aging person reading this: GameFAQs is 30 years old, and people are sharing their memories of the venerable guide hub
@Jinarched@lemmy.ca avatar

I feel like I could… like I could… like I could… TAKE ON THE WORLD!!

whelk,
@whelk@retrolemmy.com avatar

I don’t think you should drink that…

Sciaphobia, do games w Game marketing company takes down blog post bragging about how good it is at astroturfing Reddit after Reddit finds the post

Reddit is like, dude you can’t just come out and SAY it.

DoucheBagMcSwag,

Reddit be like all the play writers from South Park when Randy Marsh found out that subliminal messages were being sent to women (Episode: Broadway Bro Down)

theoneandonlyeggboi,

I think about that episode a lot.

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