$70 price is for people who are really impatient and then sales are to capture price sensitive people over time. Not unusual. It’s why I wasn’t bothered by the $70 retail price, since I knew I’d never have to pay it. It’s just a tax on the impatient.
Is there a new title coming? My car feed has been featuring a real build of the Most Wanted (2005) M3 GTR recently from BMW. I see franchise sales often when a new entry is coming out. I don’t see any announcements though, so maybe it’s just because it’s rated so poorly
Edit: no news of a new title, but the Borderlands franchise has a sizeable discount bundle on Xbox, at least. Bl4 is coming. But it’s also a sale weekend anyway
These are solid, enjoyable entries in the series. Peaked with Underground 2 and MW 2005, but the takeover/acquisition of Criterion pumped new life into HP 2010 and MW 2012.
Exhibit B:
nfs games released after MW 2012
These are dogshit. Heavy dlc, meh progression, horrible to play on a keyboard, stupid upgrade systems (cards? cards? are you retarded, EA?), always-online, shitty online servers, horrendous physics, so arcadey that they make actual arcade racing games look desirable.
You’ll note that this game is in the second group.
I got it as a gift a couple weeks ago, they paid $10 for it, which I was holding out for >$5 to buy myself; it’s actually better than the last iteration, but not by much. That game - heat - I thrashed on at launch and 6mo later, and when the premium or whatever edition dropped to like $1.25, I finally bought it (10h demo before) and honestly, I want my $1.25 back. Here, $5 for unbound is about right, near the upper limit.
If they hadn’t killed Criterion (the reboot is in name only, the talent jumped ship with the forced merge), nfs might be awesome still. They have to do a metric fuck-load to save this series. I have almost every game, I’m a massive fan of the series… But for the past decade, it’s fucking dogshit.
Instead of lowering their prices over time and so sales are less significant of a percentage, they keep the original price indefinitely and just have lots of sales. This makes the percentage off much higher than if they had depreciated the regular price as it should. Pretty common these days.
This also pleases the Steam Store algorithm god. A big spike will bump the game up in the charts, then the algo will serve it to more people in the store and more people will buy it. The more sales momentum a game has the more the algo will show it in the recommended sections.
The slow burn lowering prices over time also maintains a bit of long term income for a maintenance team to patch and improve the game. This game is 2 years old and is getting slammed down to $5, that says to me they’re just trying to cash out on whoever is left that wants to buy it but hasn’t, and then I’d bet this game never sees an update ever again afterward.
This shit winds me up so much. It used to be that a game would be full price for 6-12 months before moving onto a budget label at a vastly rexuced price.
Nowadays games are full price forever, except for the few days a year when they go on “sale” and get reduced to what they should’ve been all along. During which time the publishers get to act like they’re being altruistic and doing us a massive favour.
I don’t know whether it’s the case here (it’s the biggest sale of the year regardless), but often game developers will have licenses for some of the content in the game (music, most often), and when those licenses are soon expiring they do a fire sale on it. The previous Forza Horizon game comes to mind.
I used to see them all the time on Playstation. Kingdom Come Deliverance and Prey are $3 right now, Control and Shadow of War are $6, Serious Sam 4 is $6 (I might get that one). There are others too. But not as many as there used to be though.
The “sale” price you see here is effectively the “standard” price. Publishers know that most users will just wait for a sale to make their purchase, and that those too desperate to wait will be willing to pay any inflated “full” price they set.
Because it’s not just about money, that’s why you hear about the number of copies sold more than gross revenue, it represents number of interested people that can buy another product at X dollars. Every now and then exec put up big sales, pump the numbers up before the big reports.
That’s also why Nintendo games neeever go on sale.
that one depends on ones opinion tho.
personally? all the ones i did try where dogshit.
But one womans trash is another man or womans treasure as they say.
It’s okay, I’d highly recommend playing it on console though. No EA account required on console unless I’m mistaken. EA games on PC are notoriously ass.
Selling a thing to a million people for $5 makes more money than selling it to a thousand people for $70.
They’ll most likely return the price to $70 before long, so they can pick up a few whales who miss this sale and aren’t patient enough to wait for the next one.
Then… Why not just price it correctly to begin with? Huh… I’d buy some of these newer games if they cost a reasonable amount. Starfield out here charging $70 for a 5.5/10 game
Then… Why not just price it correctly to begin with?
I can’t speak for the people pricing these things, but suspect the answer has to do with whales, perceived value, shareholders, regional economics, and various other things.
I agree that lots of games are overpriced, though.
You charge the highest price you can for the people who don’t want to wait, then drop the price once you’ve run out of those customers. The temporary price of a sale creates a sense of urgency that it won’t be this cheap again for a while, and positive word of mouth from the sale customers drives more sales for a little while once it returns to full price.
Starfield wasn’t worth $70 to me, but I bought it on sale for $45 a few months later.
Price tier strategy. Get impatient people to pay $70 because they need to play ASAP. And then sales to get people who won’t pay $70. Pricing low permanently misses out on getting as much money from people who are willing to pay more throughout the year.
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