Maybe they could make an action game like Devil May Cry but with something like a rhythm game element to it. Do they have any existing IP that that could fit? Or a team that could make it?
The article says that the “new” group is just mostly King (the developers of Candy Crush Saga) employees, and they will basically be working on Activision/Blizzard IP, it doesn’t say anything about them working on general Microsoft IP. It is likely Activitions massive back catalogue may finally have some games make a comeback.
Make StarCraft 1 again…but like the same thing but different ya know? Kinda like just give me a pill to forget about StarCraft so I can replay it and disassociate for a while.
This… is actually kind of exciting. Two massive studios (potentially) showing they also feel that the current AAA space is saturated with boring, soulless, samey games, year after year.
Did they try having some games I might be interested in? I don’t feel like they need marketing I feel like everyone knows about Xbox, then the fact that they exist. The big problem is that I have no reason to buy one.
At some point have they tried possibly making a decent halo game? Because the recent installments have not been good.
Does it really need it…the entire friggin world knows Xbox, PlayStation or Nintendo. Basically anything else isn’t worth the effort or its PC. Advertising is such a joke
if you’re trying to convince people to buy an xbox instead of a playstation, yeah. And keep current xboxers within the ecosystem. post-purchase affirmation is a big component of advertising too.
I work with a lot of ex-microsofters, and this sounds about normal. In Microsoft-land you only get funding if you’re profitable - and even then you need to be wildly profitable. They don’t care about being startup costs, or getting to profitability, if you aren’t right now you’re going to have to beg and plead for funding.
Of course then they’re immediately surprised that things aren’t just profitable immediately, and take time to build a userbase, and wonder why they’re constantly behind on the latest tech. God forbid they actually invest in promising tech…
windowscentral.com
Aktywne