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Katana314, do games w Ubisoft's new Tencent-backed company is called Vantage Studios, a 'creative house' that will take over development of Assassin's Creed, Far Cry, and Rainbow Six - PC Gamer

Let’s look on the bright side - they’re rushing the talent out to the independent pastures that made Expedition 33 as quickly as possible.

Let the venture capitalists publish their 100% AI-written slop for no one to buy. The gaming world will be out here making and playing games.

spankmonkey, do games w How Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadows
@spankmonkey@lemmy.world avatar

So they spent advertising money on freelance shills. Ok, that is just another form of advertising like paying an advertising company to do advertising.

glimse,

Sponsoring streams isn’t even close to the same thing as hiring shills

spankmonkey,
@spankmonkey@lemmy.world avatar

Do streamers call themselves influencers?

glimse,

Plenty do, yeah. Though to the marketing team, all streamers are influencers

Auntievenim,

You do understand what a shill is, right?

glimse,

Yes, someone who promotes a product while hiding the fact that they’ve been paid to promote the product. Streamers generally say “this is a sponsored stream” to avoid lawsuits.

Lv_InSaNe_vL,

someone who promotes a product while hiding the fact that they’ve been paid

Streamers generally say “this is a sponsored stream”

So by your own definition streamers are generally not shills?

glimse,

If someone starts off saying “this is a sponsores stream” then yes, that is correct. It’s illegal to not disclose when media is an advertisement in most of the world. I’m pretty sure it’s against the TOS of most streaming sites, too.

njm1314,

Isn’t it though? They’re being paid to promote a game right? That seems like a shill to me. I’m not sure I understand the difference to you.

glimse,

A shill doesn’t disclose that they’re being paid to promote a product. The secrecy is what makes them a shill

njm1314,

Well I’ve certainly never heard that before and that’s not what the definition of the word is from what I’m seeing but I guess I can understand using that as a distinction.

glimse,

A shill, also called a plant or a stooge, is a person who publicly helps or gives credibility to a person or organization without disclosing that they have a close relationship with said person or organization, or have been paid to do so.

en.m.wikipedia.org/wiki/Shill

njm1314,

Shill verb

:to act as a spokesperson or promoter

Shill noun

:one who makes a sales pitch or serves as a promoter

www.merriam-webster.com/dictionary/shill

glimse,

Shill has primarily been used as an insult for the past 50 years in the way I’m defining it here. I don’t believe you’ve never heard it used to mean that.

one who acts as a decoy (as for a pitchman or gambler)

Literally on that same page.

a person who poses as a customer in order to decoy others into participating, as at a gambling house, auction, confidence game, etc.

www.dictionary.com/browse/shill

a person who publicizes or praises something or someone for reasons of self-interest, personal profit, or friendship or loyalty

www.dictionary.com/browse/shill

someone who helps another person to persuade people to buy something, especially by pretending to be a satisfied customer

dictionary.cambridge.org/us/dictionary/…/shill?q=…

shill n informal, US (person planted to lure customers)

www.wordreference.com/es/translation.asp?tranword…

njm1314,

I think everything you quoted there would accurately describe influencers being paid to play a game. As to whether you believe me or not, don’t really care. Why you keep digging this hole for no reason whatsoever seems rather odd to me, as does being so unnecessarily hostile for no reason. Have a good one.

echo64, do gaming w Why PlayStation Fans Are Cheering CEO’s Departure

Bloomberg writes the weirdest articles these days, very clickbaity.

miklo, do wiadomosci w Nielegalne black hawki dla policji
@miklo@szmer.info avatar

Policja będzie chronić środowisko … władzy przed obywatelami.

obywatelle, do ekg w Chiny nie pójdą drogą post-wzrostu (ang.)
@obywatelle@szmer.info avatar

Kurde szok!

Fyrnyx, do games w Ubisoft's new Tencent-backed company is called Vantage Studios, a 'creative house' that will take over development of Assassin's Creed, Far Cry, and Rainbow Six - PC Gamer
@Fyrnyx@kbin.melroy.org avatar

More like continuing to drag these zombie series on as long as possible.

MidsizedSedan, do games w Ubisoft Leamington UK, responsible for development of Star Wars Outlaws and Skull & Bones, officially closed.

Its sad that a star wars game can be forgotten about. Jedi fallen order had a gimmick (soulslike deflecting). Battlefield had its multiplayer. Outlaws had… Far cry? Hitman? I dont know…

Kyoyeou, do gaming w Activision Blizzard to Pay More Than $50 Million to Settle Lawsuit That Spurred Microsoft’s Takeover

Dammit, came to post it xD

Finally it’s over, Althought classic USA Case, you wont here the jugde deliberate that they where wrong

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