“One of the things we saw is that gamers are used to, a little bit like DVD, having and owning their games. That’s the consumer shift that needs to happen. They got comfortable not owning their CD collection or DVD collection. That’s a transformation that’s been a bit slower to happen [in games].”
I’m totally OK not owning Ubisoft games… but not in the way they would prefer… Where I hand them money and still don’t own anything.
I might do that anyway. I bought watchdogs on steam, and it was was really fun, but getting bitched at every time UPlay hiccupped or their servers went down in a singleplayer game was enough to make me never touch their shit again.
That and Watchdogs2 being infected with Denuvo. Ugh…
I don’t know what planets he’s on but I still have all my DVDs if I choose to stream stuff as well that’s my choice but is all the streaming services went down I’ve still got all my Star Trek shows.
Anyway what’s he talking about steam exists and is wildly popular so that movement has already happened. What they’re trying to push is live service games.
So the argument of this video is anti-woke crusaders don’t exist? That they’re not organized and virulent since gamergate? That they’re responding to as he put it legitimate “shallow politics, performative casting, and and tone deaf writing” (this is the point I stopped watching the video) instead of knee jerk misogyny and racism? Because that’s what the excerpt he highlighted is obviously discussing as a risk. So either he thinks that those groups don’t exist or that all consumers are legitimately part of those groups. Or he’s just misrepresenting some bullshit he read from their annual report for rage bait.
I noticed something was off when looking at the childish comments of the video and although it started out normally it quickly began hinting at the same anti-woke bullshit talking points they always try to apply to everything that doesn‘t match their twisted, self-enforced and ultimately self-contradictory world view. It‘s a terrible video by a terribly bitter loser who couldn‘t figure out why Ubisoft and other AAA companies are failing when it‘s spelled out for him to save his life. No idea why that even gets posted here and users are certainly only upvoting it here because they only read the title but I find it fascinating how we found the guy who could run Ubisoft even faster into the ground than it‘s current lead.
^ Pretty much the goal of capitalism. “Once we achieve infinite growth we will generate unlimited wealth with no effort. The line will go straight up forever!”
Ubislop need to be reminded that if you make a shit product, with a legally abusive EULA, no one owes you anything. You will go out of business, and we’ll applaud as your headquarters are repossessed by the real estate company
Their stonk has been nose diving since 2018 ATH of €107/share. The company leadership needs to point at itself for its abysmal performance, not the consumers.
This reminds me of a “scandal” when I was much younger where the Intel CEO at the time made a statement to the effect that their customers are the enemy, simply because they weren’t willing to blindly open their wallets and give whatever they could spare to the corporation.
Sadly, people are stupid (groups of people, at least). And the disease of consumerism is devouring our society from the inside out.
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