blergh, rok temu

They know. The fact that targeted ads leveraging so-called “big data” are not more effective than standard advertising is now known to the public. We can bet Google knew this years in advance. But they can’t abandon their whole business model since that would freak the stock market and investors out. So, they need to squeeze as much as they can before the entire model becomes unworkable and they’ll be forced to switch to something else or disappear.