ObamaBinLaden, rok temu

At the same time, the industry is looking towards massive monopolization. I think Embracer move was also motivated by seeing how ABK was able to make a sale to Microsoft and cash out. Now everyone is trying to sell themselves, including EA. The buyers are usually trillion dollar tech, or Saudis (who currently own a very big part of the industry), and Chinese megagiants (who own the other big part of the industry). As days go by, we are looking at a landscape which could be similar to early era console wars where players were forced to tie their wagon to one horse and hope that it keeps releasing titles. This might sound a bit doomer speak, but if a studio the size of gearbox can shut down, then absolutely anyone can.