Edit: sales and marketing don’t exist to sell stuff that people want, they exists to sell stuff that people don’t want. If you sell something with a high demand then you’re not a salesman, you’re a glorified cashier. Salesmanship involves getting people to buy stuff they wouldn’t otherwise buy. Most companies don’t have anything special that everyone wants, so they have to resort to sales and marketing to stay in business.
Good thing I already didn’t want this game. The trailers make it seem like Kay Vess will be an insufferable character to play as. I forgot how much I hated her personality in the reveal trailer but was reminded by the story trailer.
Profit isn’t the issue, it’s having to continually show outsized profit growth rates to keep shareholders happy that’s the problem. Look at private companies like Valve for comparison.
Unfortunately the more I read the less this seems like a long overdue accounting of the video game industry’s hubris and the more it seems like someone with looking for someone to blame for their failson. These companies have literally hired psychologists to come up with ways to more effectively manipulate their players into buying their digital bullshit, and surprise surprise many of the things those psychologists have come up with are basically unregulated gambling.
pcgamer.com
Ważne