I think it’s just an accessibility thing. VR is expensive, and it takes people pushing through some disorientation/nausea to really enjoy it. Many will simply feel sick the first few times they try it, decide it’s not for them and leave it.
If you take a look at all the loot box mechanics out there honestly theirs is the least bad. STILL BAD and shouldn’t be a thing, but they’re way less in-your-face and also you can sell the boxes that you get for free just by playing and use that to buy games.
Yeah, they’re not tied to accounts or consoles. Any console with the card in will be able to play the game after downloading it. You can trade or sell them.
Codes and boxes are just digital purchases with plastic waste attached and no further benefit.
They’re shittier than real physical games, but they still do have that one advantage over digital games, just with the drawback that you still have a physical cartridge you have to switch out and carry around. It’s a mixed bag.
I mean - they’re better than the codes they used to slap in boxes. At least you can lend these or sell them (for the lifespan of the console, or whatever server it uses…)