You can tag it on the store page. If enough people do that, the tag shows on the page for everybody. If that happens with enough games, valve sometimes officially adopts the tag.
Half the game is cutscenes in the form of a show, the other half is a rather fun management sim, where you balance your ‘heroes’ and calls coming in. Keep in mind, the choices you make in the story portion affect the management portion. I made Jack mad, and that led to a really rough shift. I whole heartedly recommend it. Even as is, since each episode takes about an hour.