tankplanker,

But this is a situation of their own making, anybody even remotely cognizant of how Sony and Microsoft entered the market, even Steam has lessons to share, would have been aware that they needed that pipeline of AAAs, and exactly how expensive AAA titles are to make. Its usually public record how much one of the manufacturers paid to buy studios as well, the order of magnitude of cash needed to properly enter the market are hardly secret.

Either they thought they could bully their way into getting them or they thought they didn’t need them, which is even worse, way way worse. They could have spent the money the others are in this space but didn’t, this is the main reason this fell on its arse. They can moan all they like about the price of admission but they could have afforded to pay it if they wanted or lobbied to change it before hand rather than wasting a few billions on this.

It will be very interesting at the level Apple pitch their new gaming service if the rumors are true. Do they go after the mobile lite eco system that Netflix is cobbling together or do they go all in?

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