It’s such a harsh message to propagate, though. A lot of these smaller countries have been really pushing their space programs, and they don’t need “LOL, lander upside-down” memes to accent their recent failure any further.
At this rate, Japan may be able to actually land on the moon in a few more years, take some great pictures, and shove Mashable’s “space photo of the decade” quote directly up their ass. Where it belongs.